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Augmented
Reality
Animation
Improve the customer experience
Showing is always much more engaging than telling. Showing the product, especially in the pandemic reality is essential. Such emotional communication as an AR animation can increase the online shopping experience and boost your client’s decision-making process.
AR Animation – the new enhancer
It can be quite challenging for customers to have their attention caught and to keep it on one product long enough. This is where technology comes in handy. Augmented reality makes the presentation of your products interactive and immersive. Moreover, animating boosts the imagination of potential customers and instills in them a strong passion for what you have to offer.
Video & Photoshoot Alternative
We have to acknowledge that reality doesn’t always increase sales at its highest. Creating a fun and interactive experience for your consumers to discover how this works is possible through the use of 3D modeling, as long as your brand is trying to showcase a new product design.
Improve the customer experience
Showing is always much more engaging than telling. Showing the product, especially in the pandemic reality is essential. Such emotional communication as an AR animation can increase the online shopping experience and boost your client’s decision-making process.
3D Model Creation
3D model creation is a CG service widely used in architecture, interior and product design, as well as the automotive and gaming industries. Manufacturers can benefit from plenty of opportunities for their business by collaborating with a professional 3D modeling company. These companies deliver fast and convenient prototyping, quality motion solutions, as well as excellent 3D renderings for a wide range of purposes — catalogues, listings, online and offline ads, social media and so on. Without stunning renderings and top-quality 3D models a great marketing campaign is unlikely to take place.
AR Animation – the new enhancer
It can be quite challenging for customers to have their attention caught and to keep it on one product long enough. This is where technology comes in handy. Augmented reality makes the presentation of your products interactive and immersive. Moreover, animating boosts the imagination of potential customers and instills in them a strong passion for what you have to offer.
Help your customer to recall your brand easily
Wall, floor, window, or office door could be an advertising banner. AR animation is the best way to enhance promotion strategies. It is your key to bright, engaging, and interactive content, the one that will help your customer to recall your brand easily. Augmented reality will be a key area for innovation shortly. Skillful use of all marketing opportunities by companies will increase their sales. We are now at the stage where AR and VR are finally reaching the tipping point in the commercial space, disrupting industries such as medical institutions, finance, security, health and fitness, education, travel, and real estate.
What is AR animation?
Augmented reality animation software creates an image or 3D object that the software then blends into a real-life background. Compared to a simple AR object, AR animation means that the object is animated, appearing to be moving.
Do I need an app to view the AR animation?
Where is AR animation used the most today?
Is AR animation the same as VR animation?
Steps in creating a high-end 3D model
Planning
Begin by defining your project’s objectives and determining the purpose of the AR animation. Identify the target audience and the intended user experience. Develop a clear concept for the animation, including the virtual objects you want to incorporate, the interactions users will have with those objects, and the environment in which the animation will be viewed. Consider the technical limitations of the AR platform you’re working with, as well as any design constraints.
Content Creation
This step involves creating the actual elements that will be part of your AR animation. It includes designing and developing the 3D models, animations, textures, and other assets needed for the virtual objects. You can use 3D modeling software like Blender, Maya, or Unity to create these assets. Ensure that the assets are optimized for real-time rendering and are compatible with the chosen AR platform.
AR Development
In this step, you’ll work on integrating the virtual content with the real-world environment. You’ll need to use AR development tools or frameworks such as ARKit (for iOS) or ARCore (for Android) if you’re developing for mobile devices, or libraries like Vuforia or Unity’s AR Foundation for cross-platform development. This step involves mapping the physical environment using features like marker tracking, plane detection, or image recognition. You’ll then place and anchor your virtual objects within the detected surfaces or markers. Implement the necessary interactions and animations to create the desired user experience.
Testing and Refinement
Once you’ve developed your AR animation, it’s crucial to thoroughly test it on various devices and in different real-world settings. Check for any alignment issues, performance bottlenecks, or usability problems. Gather feedback from users to identify areas for improvement. Iterate on your design and implementation to refine the animation’s realism, stability, and overall user engagement.
Exploring the Enchanting World of AR Animations
In the ever-evolving landscape of technology, AR stands as a bridge between the real and the virtual, offering an immersive experience that blurs the lines between what’s possible and what’s imagined. At the heart of this digital metamorphosis lies the captivating realm of AR animations – a fusion of art and technology that brings life to the ordinary and transforms the way we perceive our surroundings.
From educational applications that transform textbooks into interactive lessons, to advertising campaigns that turn static billboards into dynamic showcases, AR animations have revolutionized the way we communicate and engage with content. They possess the power to turn learning into a captivating adventure, advertisements into memorable experiences, and everyday environments into canvases for creativity.
Industry specific examples
We’ve brought together all our best images, films, and product
configuration examples from different industries to our portfolio pages.
configuration examples from different industries to our portfolio pages.
Education’s AR Evolution
Augmented Reality (AR) animation is reshaping education by adding interactive and immersive dimensions to learning. This technology merges virtual elements with the real world, creating engaging experiences that help students grasp complex concepts effortlessly.
Transforming Healthcare
Augmented Reality (AR) animation is reshaping healthcare by merging virtual and real worlds. From simplifying medical explanations for patients to enhancing surgical planning, AR is revolutionizing how we understand and approach healthcare.
Transforms Automotive Reality
Augmented Reality animation is reshaping the automotive landscape, merging virtual and real worlds. From projected navigation to real-time insights, driving becomes an immersive, safer experience. Welcome to the future of automotive innovation.
Elevating Sports Experience
Augmented Reality animation is transforming sporting events. With dynamic overlays of stats, immersive animations celebrating plays, and interactive elements, fans are treated to an unprecedented level of engagement.
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Contact UsCGI Lab is a global team with offices in Germany, the USA, and Moldova, delivering cutting-edge architectural renderings and motion graphics to clients worldwide. No matter where you are, we’re ready to bring your vision to life with creativity that knows no borders.
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Office Locations
We are located in Germany, USA, and Moldova, but we work with clients from all over the world.
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Senior Client Manager
Iasmin Akhtar
Client Manager
