Product Rendering
Our product renders are faster and smarter than any camera shot.
What is product rendering?
What kind of 3D product rendering can you choose from?
What do I gain from choosing product rendering?
How long does the rendering process take?
Why choose CGI Lab as a partner?
What is product rendering?
Before getting into the 3D product rendering process, we need to understand the overall basics of 3D creative design.
3D visualization is sometimes referred to as product rendering. It requires some 3D technology to digitally draw products or view and manipulate existing 3D models. This way you get a digital version of the product you are planning to design, advertise and sell.
3D product rendering is the process of creating an image using computer software.
What kind of 3D product rendering can you choose from?
The first step is to decide which 3D product rendering you need. Online retailers like Asos or Amazon have their products showcased in front of pure white backgrounds. These are known as White Space Visualizations.
There is also contextual visualization which focuses on a specific visualization environment that we create for you, where the product will be displayed.
What do I gain from choosing product rendering?
You have the chance to visualize your products in photo realistic quality at a fraction of the cost of traditional photography.
No matter what your product is, we get to know it and care for every little detail to make it look perfect. We are aware that the texture of the fabrics and the reflection in the metal matter and that they are part of what makes your product special.
How long does the rendering process take?
Rendering is the stage in which the 3D image is generated by using a computer. It can take from a few minutes to a few days to be done, depending on the complexity and quality.
This process is performed entirely by the computer.
Why choose CGI Lab as a partner?
Based on our case stories and on the experience of our customers, we collaborate in a very effective and professional way, and above that, the 3D product renders we deliver meet perfectly our clients’ needs.
Product rendering - a must for your branding
More and more brands are using 3D product visualizations for a more complete visual representation.
Product rendering also gives companies the added benefit of launching their promotional campaigns before they create the actual prototype.
Due to 3D rendering, products can be shown in a full range of available options for online customers. They can change the color and design until they find the best version for themselves.
With 3D product rendering, it became easier to predict the customers’ moods and tastes. Marketers can conduct consumer testing to find out which model is more popular and most warmly welcomed by their target audience when having impressive visuals of their future products.
By placing the rendered product into a tailored environment, which reflects the brand, the customer loyalty and brand recognition increases.
Enjoy smooth client presentations with 3D product rendering
Collaborating with other brands or making custom products challenges the Manufacturer to follow the original brief and make top-notch client presentations of both transitional and final versions of the product.
Sketches or similar visuals can hardly impress the client, so photorealistic 3D visualization is the most effective way to do so.
Product 3D renders display all the details, materials and colors as realistic as possible.
Depending on the product and the concept, Manufacturers can showcase all color and design options and even make an animation that will show how the product works. Due to 3D technology, one can make changes to a 3D product render at any time.
Unlimited Options
Rendering plays a very important role in the process of 3D modelling. Each and every fine characteristic of an object, that conveys the feeling of a leather sofa, a wooden table or the softness of a pillow, is the product of texture applied by the 3D Artist. Our studio can offer you a variety of materials, textures and colors for your product, without the need for them to be created from scratch.
Emphasize your products' features with CGI
What does 3D product rendering do if it doesn’t save your precious time?
Traditionally a manufacturer orders prototypes to see how an object with different colors, materials, and textures would work, while working on a project and trying out many design options.
With photorealistic 3D product renderings, you can first create the most suitable design that can be then tested and approved before spending money on a final prototype.
This novel opportunity accelerates production and allows your brand to start selling earlier than its competitors.
Still doubting whether a HQ rendering is a priority?
We believe that more accuracy = more realism. Materials, lighting and shadows that adhere to the laws of physical world are crucial to the 3D modeling process.
A rendering that is intended to look realistic cannot look like it without putting the effort for it be photo-realistic. A detailed work over it is paid-off by your customer satisfaction for the end result.
A professionally-made texturing is what keeps the viewer going on with exploring your product, and wondering, if it is a real object or an image so realistic-looking – that keeps them stand in awe.
We focus not only on creating renderings which seem to depict real-life textures of the objects, but also on conveying the most pleasant sensations, feelings and emotions through our 3D works.
