3D Product
Animation
Showcase

Simplify The Complex For Our Customers

3D animations are the most efficient way to simplify what is complex and for demonstrating your products and their features. 3D animations are much more versatile than real videos, they bring the imaginable and unimaginable places and things together, which raises the interest of the user.

Modernize The Image of Your Company

3D product animations offer a simple way to impressively stage the highlights of your product. Contents are conveyed innovatively with a high-quality visual impression. In addition, 3D animated product videos help to build a modern company image. With 3D animated explanatory videos, even what is complicated is no longer a problem.

Simplify The Complex For Our Customers

3D animations are the most efficient way to simplify what is complex and for demonstrating your products and their features. 3D animations are much more versatile than real videos, they bring the imaginable and unimaginable places and things together, which raises the interest of the user.

Modernize The Image of Your Company

3D product animations offer a simple way to impressively stage the highlights of your product. Contents are conveyed innovatively with a high-quality visual impression. In addition, 3D animated product videos help to build a modern company image. With 3D animated explanatory videos, even what is complicated is no longer a problem.

Modernize The Image of Your Company

3D product animations offer a simple way to impressively stage the highlights of your product. Contents are conveyed innovatively with a high-quality visual impression. In addition, 3D animated product videos help to build a modern company image. With 3D animated explanatory videos, even what is complicated is no longer a problem.

Simplify The Complex For Our Customers

3D animations are the most efficient way to simplify what is complex and for demonstrating your products and their features. 3D animations are much more versatile than real videos, they bring the imaginable and unimaginable places and things together, which raises the interest of the user.

Help your customer to recall your brand easily

Photorealistic visualizations of products through 3D product animations are shown in detail and amazingly real. You can see what is otherwise not visible as 3D product animations show camera movements thoroughly. The animated object is showcased transparently, during which all functions are presented to the viewer. Whether as a 3D product animation for integration into your website, an image trailer for advertising, or as a highlight of your project presentation, we make your 3D product animation an impressive experience.

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What is the typical process for creating a 3D product animation?

The process usually involves several key steps:

1. Concept and Planning: We discuss your vision, target audience, and key features of the product to highlight.

2. Storyboarding: We create a storyboard to visualize the flow and scenes of the animation.

3. Modelling: Our artists create a 3D model of your product based on provided specifications and reference materials.

4. Texturing and Lighting: We apply textures to the model to give it realistic surfaces and set up the lighting to enhance the visual appeal.

5. Animation: We animate the model, adding movement and interactions as per the storyboard.

6. Rendering: The animation is rendered into a high-quality video format.

7. Post-Production: We add any final touches, such as sound effects, voiceovers, and music, before delivering the final product.

Steps in creating a high-end 3D model

Conceptualization

This initial stage is all about defining the vision and purpose of the animation. It involves brainstorming ideas, understanding the product’s unique features and benefits, and deciding on the overall look and feel. During this phase, you’ll establish the animation’s goals, target audience, and desired emotional impact. This stage sets the foundation for the entire animation process.

Modeling and Texturing

Once the concept is solidified, the next step is to create a 3D model of the product. Skilled artists use specialized software to meticulously craft a digital representation of the product, paying close attention to its dimensions, proportions, and intricate details. Texturing involves adding realistic surface qualities, such as colors, materials, and textures, to make the product look authentic and appealing.

Animation

This is where the product comes to life. Animators use keyframes and digital tools to animate the 3D model’s movements, interactions, and functionalities. Whether it’s showcasing how the product opens, demonstrating its usage, or highlighting its unique features, this stage requires creativity and precision. The goal is to create a dynamic, engaging, and informative sequence that captivates the audience’s attention.

Rendering

Once the animation is complete, it’s time to bring it to its final visual quality. Rendering involves generating individual frames of the animation, which can be resource-intensive due to the complexity of lighting, reflections, and shadows. After rendering, post-production steps include refining the visuals, adjusting colors and lighting, adding visual effects, and even integrating any necessary background music or narration. The aim is to polish the animation and ensure that it meets the desired level of realism and impact.

The Power of 3D Product Animation

In a rapidly evolving digital landscape, the art of product presentation has taken a revolutionary leap with the advent of 3D product animation. This innovative technique has transcended traditional marketing approaches, offering businesses an unparalleled avenue to captivate, educate, and engage their audience.
At its core, 3D product animation harnesses the power of cutting-edge technology to transform static product visuals into dynamic narratives. Through meticulous design, modeling, and animation, products are brought to life in ways that static images could never achieve.

Industry specific examples

We’ve brought together all our best images, films, and product
configuration examples from different industries to our portfolio pages.

Advertising and Marketing

Boost your advertising and marketing campaigns with our exceptional 3D animation services. Our eye-catching animations and product visualizations capture attention and effectively communicate your brand’s message, making your products stand out and leaving a lasting impact on your audience.

Architecture and Real Estate

Unlock the full potential of your architectural and real estate projects with our top-notch 3D animation services. Our realistic visualizations and virtual tours allow potential buyers and stakeholders to see and experience your designs before construction, making your properties more appealing and memorable.

Cosmetics and Beauty Industry

Experience the future of furniture presentation through our captivating 3D product animations. Watch as your favorite pieces come to life, showcasing intricate details, functionality, and aesthetics in a way that static images can’t match.

Revolutionizing Automotive

In the fast-paced world of automotive marketing, 3D product animation has emerged as a game-changer. This cutting-edge technology allows manufacturers to showcase their vehicles in a dynamic and immersive way, highlighting every intricate detail with stunning realism.

Got Questions? We’ve Got Answers

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Your Next Milestone Starts with a Conversation

Contact UsCGI Lab is a global team with offices in Germany, the USA, and Moldova, delivering cutting-edge architectural renderings and motion graphics to clients worldwide. No matter where you are, we’re ready to bring your vision to life with creativity that knows no borders.

“Tap into our global network—contact any of our offices below.”

Office Locations

We are located in Germany, USA, and Moldova, but we work with clients from all over the world.

German Office

11 Rheinstrasse, Teltow, 12159 Berlin, Germany

USA Office

5105 North Kings Hwy, SC 29577, Myrtle Beach, USA

Moldova Office

MD-2068, Chisinau, Moscova Blvd. 11/8

Choose your manager

We have Managers that speak your language. Choose you manager to ease the communication process.

Olga Pelin

Lead Project Manager
English
German

Daniela Cernatinschi

Senior Client Manager
English
German
French

Iasmin Akhtar

Client Manager
English
German

“ Connect with us to explore how we can bring your project to life.”